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From a business perspective, Headless Commerce Has Many Advantages
This article will outline all the advantages that headless commerce can offer your company. You will also discover: What headless commerce entails.the benefits of using API-based solutions in marketing technology.how an international business used an API-first promotion solution to implement a loyalty programme.The headless method can be the answer you’re looking for if you’re seeking […]
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The Future is Tech, But How Do You Learn It?
It would seem that the only way for marketers to learn about True Digital (the inner workings of servers, APIs, SDKs, and other software artefacts) is to make friends with developers. There are no short cuts in this situation; you must create and nurture the link. Nevertheless, I’ve gathered some advice on how to get […]
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How Do I Start a Loyalty Program Like Uber?
You will discover in this article not just why the Uber Rewards loyalty programme is an illustration of an astounding loyalty programme, but also: How to replicate the features of the Uber Loyalty Program using Voucherify. What qualities make a loyalty programme effective. Why it’s a wise business decision to appeal to the biggest spenders. […]
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Real-time offers helped a major U.S. retailer increase revenue per visitor by 20%.
The ChallengeThe conversion of casual viewers into buyers is one of the problems that most merchants have struggled with. Even though more people are online today, the average conversion rates range from 2%-4%. To address this issue, the majority of marketers use offers and promotions. Offering the same promotions to all visitors, however, reduces profits. […]
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What Should a CRM Manager Understand About CMS?
Are you a manager of a CRM, a marketer, a product manager, or another non-technical person, and are you curious what a CMS is and what you need to know about it? Are you already a CMS user but you want to get more technical knowledge about the platform? Are you thinking about switching your […]
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Ensuring Business Continuity with Mass Gift Card Refunds (COVID-19)
Everyone is talking about the current COVID-19 global health emergency. It makes sense since it poses a serious risk to both global security and public health. The domino effect quickly affected the global economy and companies of all sizes. Many industries run the risk of permanently going out of business in addition to losing their […]
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Multi-Brand Retailer Sees Growth in Sales from Unknown Clients
The Problem Site-wide promotions were reducing financial margins in addition to weakening their brands. The retailer wants to provide (and withhold) offers to customers in a more strategic way. The Answer The shop can foresee who might be swayed by a real-time offer using ZineOne’s unique intelligence models. They do not extend discounts to all […]
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DTC Marketing Techniques for Manufacturers
I have chosen to delve deeper into the why and the how because there are an increasing number of direct-to-consumer brands entering the market and large, manufacturing corporations heading in this approach. It will take you 30 minutes to read this, but it will be worthwhile. I’ve created a quick index of the subjects covered […]
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Crisis with COVID-19: Why and How to Switch to DTC Sales?
How do direct sales work?What do you stand to lose if you don’t sell directly?What can you infer about brands that are only direct-to-consumer (D2C)?Channel conflict: What is it?How do businesses transition to direct sales? ExamplesThe key changes in retail and e-commerce that were observed in the market in March 2020 are highlighted in this […]