The Best Cryptocurrency Marketing Techniques: 13 Actual Examples

The Best Cryptocurrency Marketing Techniques: 13 Actual Examples

The Best Cryptocurrency Marketing Techniques: 13 Actual Examples
The Best Cryptocurrency Marketing Techniques: 13 Actual Examples

One of the market’s most intriguing and unpredictable segments is cryptocurrency. Understanding the choppy waters of cryptocurrencies and being willing to accept some significant risks are necessary. Even though many governments have been interested in the hazards involved with cryptocurrency investments since the launch of Bitcoin in 2009, the sector has continued to expand.

The most effective promotional tactics for cryptocurrencies


I have chosen four marketing tactics after looking into over 20 crypto companies; the majority of the companies I checked decided to launch at least one campaign of this kind in the previous few months. Which are:

online contests
coupons for savings
Rebates Referral schemes


However, it’s not the only kind of marketing plan that counts. Numerous occasions and events inspire cryptocurrency businesses to start their sales campaigns. I’ve examined the list more closely from this perspective, and the following items appear:

sign-up incentives
Partnerships
Holiday festivities
Review incentives

Of fact, there are many more possibilities like these, but in the crypto market, those seem particularly significant (and frequently used). Let’s look at the list and see which marketing tactics are worthwhile experimenting with if you’re currently planning your crypto business marketing.

Other instances of crypto marketing

Other than giveaways, discounts, referral programmes, and cashback programmes, there are dozens of strategies you may use to attract new consumers, engage existing ones, or encourage them to spend more. The list of bitcoin marketing techniques does not finish with those four examples. Here are three additional instances that can be useful for your cryptocurrency business:

Welcome bonus

The user may not continue to utilise your brand after creating an account. Sometimes people join only to quit after learning what would happen. Try to grab their attention right now with a straightforward incentive — a thank-you gift for new clients.

In this instance, BitOasis chose to offer a symbolic 75 AED credit to greet new customers. Not much, but enough to begin their cryptocurrency journey and draw consumers in from the beginning.

Paid evaluations

It is usually difficult to launch a firm in an established industry. In order to be recognised and be heard by their intended audience, new ideas typically require a significant boost. Therefore, Metamouse made the decision to give $10 to each person who would be so kind as to give their app a ProductHunt review or other form of feedback. This offer had two objectives: showcasing the app to cryptocurrency enthusiasts and obtaining insightful feedback to help the application get even better.


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