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Your Top 10 Most Common Questions About Loyalty Programs
Have you heard the legend surrounding the Tower of Babel? It is a mythical origin used to explain why people speak various languages. The moral of the story, in my opinion, is that even though we all have the same intentions, people often express them in different ways. My coworkers and I appear to feel […]
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How Email Personalization and Loyalty Programs Interact
Vilfredo Pareto, an economist and philosopher from Italy, observed that 80% of the country’s wealth was held by just 20% of the population in 1895. Even in today’s market, the vast bulk of a brand’s sales still originate from its most loyal customers. Loyalty programmes are the best example of the updated Pareto principle. The […]
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A Complete Guide to Retail Loyalty Programs (2022)
Similar to autos, there aren’t many differences between one loyalty programme and another from the outside. Loyalty programmes help you keep consumers while cars get you from point A to point B, right? The truth is that the experience is different because of the little things. While some people want a quick sports automobile, others […]
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Uncertainty in the Retail of Fashion? Examining the Future of Fashion
The State of Fashion 2020, the most recent iteration of the annual report that maintains its finger on the pulse of the fashion business, was produced in collaboration once more between McKinsey & Company and the Business of Fashion. Based on the steady expansion in all areas, it has been a source of optimism among […]
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The Diamanti Per Tutti Influencer-Friendly Loyalty Program’s Trade Secret
If your company specialised in high-end goods, you might be familiar with the following situation: most of your clients come in during the holiday season before disappearing for years, which causes your CRM team trouble. Low purchase frequency has been a problem for the luxury business, but there is a fix in sight. By concentrating […]
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The Complete Manual for Boosting Customer Lifetime Value
lifetime value of a client. CLV: Customer lifetime value This measure goes by many names, but it always refers to the anticipated net profit of the entire relationship with a specific customer. High lifetime value customers are ideal for any business, which makes sense given that they have a strong affinity for your brand and […]
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A Complete Guide to Retail Loyalty Programs (2022)
Similar to autos, there aren’t many differences between one loyalty programme and another from the outside. Loyalty programmes help you keep consumers while cars get you from point A to point B, right? The truth is that the experience is different because of the little things. While some people want a quick sports automobile, others […]
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[Guide] What Is the Price of a Successful Loyalty Program?
![[Guide] What Is the Price of a Successful Loyalty Program?](https://blog.getmok.com/wp-content/uploads/2022/11/the-ultimate-guide-to-customer-loyalty-programs.png)
You’ve made the decision to run a loyalty programme, and you’ve got fantastic ideas for all facets of the customer experience, from incentives to in-store activities. However, there is one crucial query that all businesses must address: How much will the loyalty programme cost? In order to properly manage their budgets, many of our clients […]
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Five Techniques for Surprising Your Clients With Birthday Gifts
Even though the situation appears dire, we still want to give you some useful reading about delight and surprise, customer relationships, and birthday rewards that may be useful in situations like this where generosity and surprise are greatly appreciated. Sending a meaningful present to a customer on their special day will undoubtedly make them feel […]